|elliot age 11|
Five years ago my 11 year old little cutey baked cakes and gave freely of his cuddles and enthusiasm. Five years on and my ‘little’ cutey looks down on me in disdain while raiding my fridge and giving freely of his criticism. He loves me really - it’s just a phase right?
And so too has the freelance life grown up. On the client side we have really found our niche now – tech startups, the way we work combined with our business model make us a great fit for the nimble and ambitious startup. None of us have the appetite for long meetings or long emails – we all just want to get stuff done! Most recently our client work was short-listed for an award, for a PR campaign we ran in the public sector. And I confess it feels good to be ranked up there alongside the more established agencies.
|elliot, coming up for 16|
It’s gone from being just me to a tight little collective of PR Pros, Analyst relations peeps, designers, creatives and copywriters, working together and playing to our strengths.
But it’s grown bigger in all the right ways, while holding onto the core freelance premise, which is no premises at all!
Proud to say CommsCrowd HQ is still my former dining room and therefore we still have no need for a receptionist, an IT team, an office manager, an HR team or an accounts department. Just outlook, dropbox, google docs, and some wicked spreadsheets (a personal forte). The only expansion our'office' has seen is the addition of another dog.
|Meet Moby's PA, Tullah|
And when you feel supported by a brilliant team; when you genuinely warm to your clients and get a kick out of every campaign that delivers; when your pockets are over flowing with psychic income and you’re still learning and still evolving - well then there’s no reason to stop. Here’s to the next five years!
If you want to read of how the other years went you may enjoy these posts too: